ranq

Home / CLIENT WORK / KICKBOX

CLIENT WORK / KICKBOX

Search built
around the
next step.

An email verification business needed useful traffic in a competitive market. Ranq connected targeted content with clearer paths to key pages during a 22-month project.

Discuss a similar challenge

THE STARTING POINT

A specialist product.
A competitive market.

Kickbox had a technical foundation and an experienced marketing team. The challenge was building relevant visibility in the email deliverability market.

The strategy focused on people with specific questions and needs, then connected useful answers to pages where visitors could take a meaningful next step.

THE APPROACH

What Ranq worked on.

  1. 01

    Target relevant questions

    Research specific searches and develop content around the needs of people evaluating email deliverability solutions.

  2. 02

    Improve the path

    Connect supporting content with key pages through internal links and calls to action.

  3. 03

    Refine useful pages

    Review existing performance, address content gaps, and improve pages that support conversion goals.

READING THE RESULTS

What this
case shows.

The published campaign reports 122,067 organic clicks, approximately 46,500 goal completions, and an 827% increase in first-page rankings. The reported conversion-rate increase was 90.8%.

The reporting assigned $394,590 in value to tracked goals, rounded to $395,000 in summaries. Assigned goal value is an analytics convention. It does not establish revenue or return on investment.

The recorded delivery included 127 articles and 130 page optimizations. These figures describe this engagement; they are not a required publishing volume or a forecast for another business.

Explore more client work

LET’S TALK

Let’s understand
your starting point.

Every business starts somewhere different. Tell us about yours.

Talk to Ranq