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CLIENT WORK / HUNT CLUB

Two audiences.
One focused
search plan.

A recruiting business needed to reach both employers and candidates. Ranq combined audience research, content, and technical SEO with ongoing review.

Discuss a similar challenge

THE STARTING POINT

A small team.
Two distinct audiences.

Hunt Club combined a recruiting service with SaaS elements. Its marketing team needed support with SEO strategy and delivery.

The site started at approximately 2,000 organic visits per month. The plan had to reflect the different questions asked by employers and potential candidates.

THE APPROACH

What Ranq worked on.

  1. 01

    Separate the audience needs

    Research topics that helped the business connect with employers and candidates.

  2. 02

    Build the foundation

    Support content with technical improvements, internal links, and a clearer site structure.

  3. 03

    Learn from performance

    Review which topics gained traction and improve useful pages as more information became available.

READING THE RESULTS

What this
case shows.

The case reports growth from about 2,000 to more than 30,000 monthly organic visits in about 18 months. That is approximately 15 times the starting level, or a 1,400% increase.

The reported rankings included more than 18,000 total keywords, with 2,000 on the first page. First-page keywords are part of the total.

Delivery records include 288 articles and 306 page optimizations. These describe the campaign’s work. They do not imply that more publishing automatically produces better rankings or qualified leads.

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